Swellnet is a leading online surf and weather forecasting service founded by Ben Matson back in 1998. It now offers world wide surf shot and long range surf forecasts as well as daily observed reports in over 25 national locations and close to 30 live streaming surf webcams running 24 hours a day. The website has grown into an online community, spanning social media, forums and online information boards featuring daily content focused on everything to do with photography, industry news, surfing trends, environmental issues and various surf related journals.
Elk Creative have an ongoing and long standing relationship with Swellnet so much so that it’s hard even for us to quantify our deliverables. Over the years there have been many large to small scale projects that we have helped lead or just been involved in. Essentially though we have designed not only the original brand for Swellnet but also the vibrant new re-brand. We have been involved in the design and creative process of the past 3 versions of the Swellnet websites and produced various print solutions from press ads to packaging products.
Our Role Included:
Logo design, Visual Branding, Graphic design or printed material, Custom Web Design, Responsive Web Design & Development, Search Engine Optimisation, UX Design & Content Strategy, WordPress CMS Development, Content Strategy, WordPress Training & Maintenance.
When Swellnet originally launched it’s online presence in 2002 it already had a small following from a local South Australian audience. By 2003 Elk Creative was contracted to create the first Swellnet brand and help design and build the 2nd stage website. Since these early stages Swellnet has grown to a national leader in surf and weather forecasting. It’s daily local web traffic alone is in the 1000’s and is only expanding as it heads further into an international market.
Check the surf here: www.swellnet.com.au